Public Enemy - How You Sell Soul To A Soulless People Who Sold Their Soul
Did you notice that this post wasn’t tagged _outrage? The reason is that the 10th album from PE, marking their 20th Anniversary, is a true return to form. The face (and voices) of PE return, but the Shocklee Brothers are absent. And I’m afraid to say that they aren’t terribly missed. (Quite, Homey) ‘Urbanscore‘ takeover production duties. G Wiz and Amani bring the noise. (Ahem) Sometimes they do come off a little Run DMC, but that’s hardly a bad thing.
Running 19 tracks long, ‘How You Sell Soul’ delivers on all the usual fronts. Chuck D’s voice sounds fully militant over ‘fighting music’ backing tracks like ‘Harder Than You Think’, and at his informed, tell it like it is on ‘Long and Whining Road’. (That’s not a typo, just another PE pun.) He spits some truth about Gangsta Rap on ‘Sex, Drugs & Violence’, Dog.
This album should please fans from back in the day, and be a worthy antidote to all the bullets and bling rap thats flooding the airwaves of late. With this release PE not only confirm that they are thinking mans rap, they also show that they have few peers. So, don’t be out on the street and not even know what time it is. Go grab this album.
THINK: The Public Enemy you remember and love.
READ: An interview with Urbanscore
WATCH: Any of PE’s Vids
BUY: How You Sell Soul 
